by Tim McCormick and Dermot Duff

Cost reduction has become a priority. In a crisis, companies may need to cut many costs to restore their corporate health. Unfortunately, cost cutting is sometimes undertaken carelessly, and may cut a corporate artery; or is performed so persistently that it can lead to a corporate 'death by a thousand cuts'.
This new book takes a holistic approach to the subject, and is an original guide on how to reduce costs in a way which does not ultimately destroy the business. This involves integrating the experience of leading practitioners with the available strategic models and theories.
Strategic Cost Reduction is aimed at any person who is in a position to influence the strategy of a business, including directors, business unit managers and owner-managers, together with their advisors, such as Chartered Accountants.
While some success may result from focusing on the more obvious and immediate cost reduction targets, radical cost reduction is unlikely to be achieved by a draconian policy of 'slash and burn.' The ground-breaking strategic perspective in this book will be far more productive. By careful planning and skilful implementation, it should be possible for companies to avoid the pitfalls and achieve lasting success.
Price: €19.95
ISBN: 978-0-903854-69-6
About the authors:
Tim McCormick has worked in the field of financial training since 1990. Prior to this he spent 17 years in investment banking. He obtained an MBA from INSEAD, qualified as a Chartered Accountant with KPMG in London and graduated with a primary degree in Economics fromTrinity College, Dublin.
Dermot Duff is SME Programme Director at the Irish Management Institute and specialises in the strategic development of entrepreneurial organisations. His current research focuses on developing lean organisations in both the private and public sectors, and on strategy execution. Dermot holds a B.E. (Eng) from UCD and a M.Sc. (Mngt) fromTCD.
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