Clusters and collaboration
Jun 08, 2021
Dawn McLaughlin knows first-hand that a problem shared is a problem halved. And that is why she is utterly convinced of the positive impact of peer-to-peer networking and collaboration in professional services.
Sole practitioners are no different to any other business owner. Shoulders not big enough to carry the weight of the world, they are afraid to show weakness by sharing problems. They make decisions in isolation and hope they get it right each time. They are a jack of all trades, and fire-fighting is a crucial skill developed over the years. Time is limited, and the to-do list grows longer with each passing day. This will undoubtedly strike a familiar chord with many readers.
Some years back, our Institute championed the idea of bringing us together by encouraging us to establish local network clusters throughout Ireland. Accountants getting together – well, that was a challenge! The only time we spoke to our competitors was possibly over a coffee at a training session, if at all.
I went to a group session in Derry with anticipation, and it was the beginning of a long relationship between like-minded individuals. As a closed group, we learned to trust one another. We shared experiences, knowledge, how-to tips, and valuable connections. Sales leads were passed for services we did not provide ourselves. Those relationships have stood the test of time.
There was comfort in knowing that others feel the same and share similar issues daily. Your problem had probably already been solved by another member, and we all benefited from these relationships. Even something as simple as a group moan where we put the world to rights was therapeutic. This cluster approach proved vital during the pandemic when so many found themselves isolated.
In our Chamber of Commerce, members join a sector cluster and benefit in a similar fashion. Collaboration, alliances, knowledge transfer, innovation, and synergy abound. The benefits of clusters impact each and every one of us. As a Chamber board, we provide a lead director for each cluster, a direct link with benefits flowing both ways. Accurate, timely, and relevant data flows from each cluster on skills gaps, challenges, and opportunities. As an organisation, this gives us evidence-based data to lobby on their behalf. It provides the Chamber with a stronger voice and is vital in the drive to get relevant support to where it is needed most.
The benefit of clusters was evidenced locally when one of our board members identified a significant skills gap in his cluster. Welders were in short supply, and the local engineering companies were suffering. Every effort went into determining the need, getting buy-in from the local companies, and lobbying the educational establishments to develop relevant courses. A course was then created, so we had a win-win for the local college, the employers, and – more importantly – for the young people who signed up and went on to get guaranteed jobs at the end of the course.
Over the years, I have witnessed many successes emanating from clusters and shared working, and I am totally convinced of their positive impact. I would encourage organisations and networks of all kinds, shapes, and sizes to develop their own clusters for the benefit of their members. For those Chartered Accountants not already connected, why not start up your own network locally? The impact can be hugely significant, and we all benefit from collaboration and sharing our experiences and knowledge.
Dawn McLaughlin is Founder of Dawn McLaughlin & Co. Chartered Accountants
and President of Londonderry Chamber of Commerce.