Booking Information
Once you have booked your course, the link to the recording will be available
in your "My Account" area.
Please be aware that you will have access to this course for 180 days from
the date of purchase
Online courses cannot be booked on behalf of someone else. Access will only
be granted to the person completing the online order.
Who Should Attend?
This course is suited to advanced learners with a general proficiency in Alteryx, but not necessarily in these fields. This course will be of interest to any business professionals, such as accountants, management consultants and analysts who want to use advanced techniques to gain insights into customers.
Course Overview
This Kubicle course contains 14 lessons, 2 exercises and 1 Exam. It covers the following topics:
- Introduction to AB Testing
- Preparing Dataset for Grouping
- Forming Sample Groups
- Determining the Treatment Group
- AB Trend and Controls Tools
- Preparing AB Trial Results
- Analyzing AB Trial Results
- Introduction to Market Basket Analysis
- Market Basket Affinity and Item Co-occurrence
- Preparing Data for Export
- Visualizing Co-occurrence
- Market Basket Rules
- Market Basket Inspection
- Visualizing Shopper Behavior
Key Outcomes
Once you’ve completed this course, you’ll understand how to implement an AB test in Alteryx. You’ll be able to compare values between two groups and identify which performs better. You’ll also be able to conduct a market basket analysis, and create a series of association rules describing a complex dataset. By applying the skills you’ll learn in this course, you’ll become highly proficient in implementing these two analytical techniques in Alteryx.