Cyber security: three things you need to know about DDoS attacks (Sponsored)

Jun 11, 2019

Virgin Media Business have recently launched DDoS Protection Services. Why? In Ireland, cybercrime is almost double global levels, and the most common form of cyberattack is the Distributed Denial of Service attack (DDoS). In fact, tens of millions of DDoS attacks are launched every day and it’s estimated that approximately 10 million files are lost or stolen every month.

We’re now living in the digital era, so protecting your business against cybercrime is essential. Let’s take a look at the three key things you need to know about DDoS attacks so you can keep your business, and data, secure online. 

What is a DDoS attack?

A Distributed Denial of Service (DDoS) attack is a coordinated attempt to disable your online application or service. These attacks aim to overwhelm the target with an excessive amount of fake traffic that will cause the website servers to crash, making it unavailable to intended users. It can happen to any device with a public IP address, such as a network, a website or a cash register. In many cases, a DDoS attack can be a deliberate attempt to extort money from a SME or large multinational.

How do DDoS attacks happen?

Usually an attacker uses a spam email or a corrupt website to infect connected devices, such as a smartphone or laptop with malware. This infected device then sends fake traffic to the attack target. The attacker is usually able to coordinate the attack from a remote location, making it hard to trace the traffic and catch the culprit.

Moreover, the victim is more than likely unaware that the attack is happening. DDoS attacks often first appear as a spike in traffic, and typically go undetected by your security parameters. Victims usually only detect the attack once the servers become unavailable to legitimate users. Therefore, these attacks can prove very costly for businesses whose revenue streams are web-dependant. Furthermore, a DDoS attack could be a disguise for something more sinister. While you’re scrambling to get your servers live again, cyber criminals may be going after sensitive information such as your customer data.

How do you protect your business against DDoS attacks?

Prevention is better than a cure when it comes to DDoS attacks. Once you activate your DDoS protection solution, the system will constantly analyse your data stream for anomalies. The attack will be detected early, the fake traffic will be diverted by a threat management system (TMS) and then separated from the real traffic data of genuine users. Real customers can continue their business with minimal delay and will not be aware there was ever a problem.

If you wish to seek more advice from Virgin Media Business on how to protect your business from DDoS attacks or similar online threats contact us today at 1800 941 114 or download our DDoS ebook here.