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Thought Leadership

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Thought Leadership

Welcome to the Institute’s Thought Leadership hub. We aim to be a leading voice of business on the island of Ireland and recognised experts and policy advisors on issues affecting the profession, the wider economy and society, enhancing the reputation of Irish Chartered Accountants as thought leaders while contributing to the greater good.

This hub brings together a broad collection of thought leadership resources, including position papers, research reports and guides, articles, books, webinars, podcasts, and more.

If you have any comments, questions or feedback in relation to thought leadership, please get in contact with us at publishing@charteredaccountants.ie.

Position papers

Position papers

Institute position papers proposing and supporting change for the better

position papers

Guides & reports

Guides & reports

Research-based information on core and emerging issues

guides & reports

Podcasts & videos

Podcasts & videos

Podcasts and videos on issues affecting the profession, the economy and society

podcasts & videos

Events

Events

Find out about past and upcoming thought leadership events

events

Thought leadership themes

Sustainability

Diversity, equality & inclusion

Artificial intelligence

Governance

Latest articles & insights

How healthy is your firm?

In this article, Sinéad Munnelly, explores why organisational health is becoming a leadership priority in professional services firms. If you asked most leaders of professional services firms about the biggest risks they face, the answers would be familiar: Increasing regulation Technology disruption Talent shortages Client expectations. These are all legitimate concerns, of course, but there is another risk that rarely appears on leaders’ agendas: Whether the firm is structurally healthy and robust to meet the demands made upon it. Imagine you are standing before your firm at a town hall meeting: partners, managers, trainees and support teams, the people whose judgement, professionalism and integrity underpin the value and reputation of the firm every day. Traditionally, this is where leaders would speak about opportunity, strategy and growth, but this time you ask a different question: Is our firm designed to sustain the level of complexity we now operate in? The environment in which professional services firms operate has changed profoundly in recent years. Artificial intelligence (AI) is being embedded in audit and advisory workflows. Reporting expectations continue to intensify. Clients expect faster insight and broader advice. Teams are increasingly multidisciplinary. In some parts of the profession, new ownership models have introduced additional commercial oversight. None of these developments is inherently negative: indeed, many represent significant opportunities, but collectively they reshape how pressure moves through organisations. And that raises a key leadership question: have our internal structures evolved at the same pace as our environment? Wellbeing is determined not only by how individuals cope, but by how work is organised for and around them: the clarity of roles, the volume and pace of work, the quality of support, and the extent to which people have the space to exercise judgement. In this context, personal wellbeing is no longer a separate people initiative. For accountancy practices, it has become inseparable from service quality, client and talent retention, and profitability. A profession built on judgement Accountancy is a profession built on judgement: Professional scepticism. Careful documentation. The ability to challenge assumptions. The responsibility to raise concerns when something does not look right. These capabilities underpin the trust placed in professional accountants. But they rely on the availability of something that is rarely and openly discussed: time and space to think. Cognitive bandwidth Good judgement requires the time and space to think, the confidence to question decisions and the ability to consider risk from multiple perspectives. Research consistently shows that when demands are high and time, support and clarity of purpose are in short supply, both personal wellbeing and organisational performance deteriorate. The evidence increasingly shows that the environment in which accountants operate is more demanding. For example, research by Chartered Accountants Worldwide has indicated that 55% of chartered accountants report experiencing stress or burnout, while four out of five believe poor mental health is a growing issue within the profession. These figures should not be interpreted purely as relating to personal wellbeing concerns; they are signals about the operating environment for professional services. When cognitive capacity narrows for professionals of whom high levels of judgement is required, the consequences rarely appear as dramatic failures. Instead, they emerge gradually: Risk surfaces more slowly because people have less time to step back, challenge assumptions or notice emerging issues. Documentation becomes increasingly defensive. Rework accumulates quietly as misunderstanding, incomplete scoping and avoidable errors must be corrected later. Discretionary effort declines. Experienced professionals leave organisations earlier than expected. None of these developments appear overnight, but collectively they influence the quality of judgement within the firm. And in high-judgement professions like accountancy, organisational design ultimately shapes the quality of professional judgement. When work is structured in ways that create chronic overload, ambiguity or continuous interruption, strain on individuals increases, the firm loses some of the elements on which good judgement depends: reflection, challenge, learning and timely escalation. Organisational design, therefore, is not an abstract structural issue, but directly affects the conditions in which professional standards are either sustained or eroded. The accumulation of pressure In my conversations with senior leaders of professional services firms, a recurring theme has emerged: pressure rarely comes from a single change; it comes from the accumulation of many small changes. AI tools are introduced to drive productivity; reporting and regulatory requirements expand; new service lines appear; clients expectations grow for faster turnaround and deeper insight. On its own, each change individually appears to be manageable, but over time, these developments are often layered onto organisational structures designed for a less complex operating environment. New technology may be introduced while documentation expectations remain unchanged: people are expected to adopt new tools without any corresponding reduction in legacy tasks, controls or review steps. New reporting sits alongside legacy processes. Growth strategies accelerate while leadership bandwidth remains finite. The result is not necessarily visible disruption, but complexity continues to accumulate and pressure builds. Firms may remain profitable and outwardly successful, yet internally their systems, structures and people experience greater and more prolonged strain. Burnout as organisational feedback The World Health Organization defines burnout as an occupational phenomenon resulting from chronic workplace stress that has not been successfully managed. This definition is useful because it reframes the conversation. Burnout is not simply a reflection of an individual’s resilience; it is feedback on how their work is structured. In my experience, professionals rarely express a lack of commitment to their work. More often, they describe sustained cognitive demand with limited space to think. Junior staff quietly question how their roles will evolve as automation reshapes parts of the profession. Senior managers hesitate before challenging established views. Partners carry commercial pressure, regulatory oversight and people leadership simultaneously. In the context of pressures developing gradually as expectations accumulate within structures designed for a different environment, burnout is not only a personal experience – it is also an organisational signal. In fact, in professional services environments, burnout, and conversely wellbeing, can be understood as leading indicators of controllable business risk, signalling when work demands are exceeding the system’s capacity to absorb them. Psychological safety and the early surfacing of risk One of the most important leadership responsibilities in professional services firms is protecting the ability of people to speak up. Psychological safety is sometimes misunderstood in professional environments. It does not mean lowering standards or avoiding challenge – it enables the opposite: facing external challenge and disruption, and adapting, and increasing the value provided to clients. In high-judgement professions, psychological safety allows challenge to occur early – when it is most valuable: A trainee must feel able to question an audit judgement. A manager must feel able to flag an unsustainable workload. A consultant must be able to challenge an established process. A partner must be able to acknowledge capacity constraints. When everyone in the firm believes that these challenging conversations are easy to have, risks (and innovations) can be identified sooner. When they are difficult to have, the risks do not disappear – they become harder to detect. In a compliance-driven profession, this makes psychological safety more a governance safeguard than a cultural preference. Technology and the migration of pressure AI is being framed as a productivity solution for professional services and, in many ways, it will be, particularly for the routine-task aspects of accounting and audit work. However, technology and automation rarely remove pressure entirely; more often, they redistribute it, while simultaneously compressing decision-making timelines and concentrating accountability at more senior levels of the organisation. As routine tasks become automated, work shifts toward review, interpretation and dealing with more complex or unusual cases. This means that fewer, more senior professionals are required to make a greater number of higher-stakes judgments, often in shorter timeframes. Automation also creates an expectation of speed, with faster processing assumed to translate into faster insight. The result is that pressure does not disappear, it moves upwards, becoming more concentrated, more cognitive and more time-sensitive, with greater implications for judgment, risk and oversight. If new technologies are layered onto existing workflows without thoughtful redesign, firms can inadvertently create new pressure points. Oversight responsibilities increase. Decision-making accelerates. Documentation expectations remain unchanged. The result is not less intensity – it is a different pattern of intensity. For this reason, technology adoption should be considered not only as a technical investment but also as a driver of an organisational (re)design. Designing work for sustainable performance Many firms have invested in wellbeing initiatives, ranging from employee assistance programmes and flexible working, to wellness sessions, team events, and other supportive measures. These initiatives can play an important role in helping individuals to recover from periods of high intensity work, maintain connection across teams and signal that the organisation values and supports its people. However, where underlying workload, role clarity and capacity remain unchanged, their impact can be limited as they do not address how the work itself is structured. For professionals in highly demanding roles, wellbeing is shaped less by individual initiatives and more by how work is designed. Supportive programmes can signal positive intent but they cannot be the core strategy if day-to-day work remains chronically overloaded. A firm’s wellbeing strategy should at its core include the deliberate, considered design of work: setting clear priorities, aligning workloads with available capacity, defining decision rights, simplifying processes, using technology to reduce unnecessary complexity, and recognising the need for recovery after sustained periods of high intensity work. Therefore, wellbeing is not an add-on initiative and aspiration; it is an outcome of how effectively a firm is structured to support consistent high-quality performance. Designing firms that can absorb complexity Professional services firms will continue to operate in environments characterised by complexity and scrutiny. The objective cannot be to eliminate pressure. Pressure is inherent in the work of professionals that are highly trusted, whose value depends on that trust. Instead, the objective should be to manage intensity and pressure as deliberate operating constraints that must be actively managed, like risk, capacity or cash flow. This means designing organisations that can absorb complexity without eroding good judgement, engagement or professional standards. In this context, engagement is not about general enthusiasm; it is about people being mentally present to their work – willing to contribute, challenge when something does not look right, and take responsibility for the quality of their decisions. In structurally healthy firms, several characteristics tend to be visible: Decision rights – clarity about who decides, who reviews and when issues should be escalated – are well understood. Capacity planning is transparent during peak work cycles. Reporting systems and requirements inform rather than overwhelm. Technology adoption is supported by strategic purpose and thoughtful governance. Leaders encourage early challenge rather than late correction. Recovery following sustained periods of high intensity is recognised as necessary rather than optional. These are not wellbeing initiatives in the traditional sense; they are elements of the firm’s performance infrastructure. Designing firms to perform If we return to that town hall meeting and ask, “How healthy is our firm?”, the answer will not be found in employee surveys alone; it will also be determined by how the organisation is designed. How work flows through the firm. How decisions are made. How pressure is distributed. How easily people can raise concerns. And whether the structures of the firm protect and nurture the quality of judgement expected of its professionals. The accountancy profession has always demonstrated remarkable adaptability. Technical excellence remains strong and innovation continues across the sector. As firms invest heavily in technology, advisory capability and growth strategies, however, equal attention must be paid to organisational design of the systems that allow professionals to exercise judgement effectively under conditions of increasing complexity. For a profession built on trust, the health of the organisation ultimately determines the quality of professional judgement. Organisational health, therefore, is not a soft concern; it is a core strategic capability. And increasingly, it is becoming one of the defining leadership challenges facing professional services firms. Sinéad Munnelly, FCA, is principal at Munnelly Coaching, helping ambitious leaders to think clearly and lead well.

Apr 09, 2026
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Thought leadership
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Trusted leadership in the age of AI-driven accounting

In this extract from Important Work: A History of Irish Chartered & Certified Public Accountants, authors Brenda Clerkin, Bríd Murphy and Martin Quinn reflect on the place of trust and accountability in modern accounting, where complex technologies such as AI play an increasing role, and how this affects the future of the profession. Trust has always formed the bedrock of professional accountancy. Yet, public confidence in the profession has periodically been shaken by corporate scandals, audit failures and the global financial crisis. In this context, the rise of AI and advanced analytical tools presents both a chal¬lenge and an opportunity. Paradoxically, if embraced strategically, these technologies may strengthen rather than erode trust in the profession. As machines take over routine, data-heavy tasks, accountants will increasingly be judged on how they handle exceptions, escalations, risk judgements, anomaly detection and interpretative insights. Their role will evolve from data processors to ‘sense-checkers’ of machine outputs – providing assurance that algorithmic systems (including AI) are properly built, tested, validated and free from bias. In this capacity, the accountant becomes a ‘data guardian’ or ‘model reviewer’, ensuring that AI oper¬ates under sound professional oversight. With automation handling the minutiae, human professionals can focus on higher-value work: exercising judgement, evaluating risk, interpreting scenarios and prioritising what truly matters to clients. However, the integration of AI also introduces new layers of ethical and governance complexity. Bias, fairness, interpretability and account¬ability become central concerns. A misclassified fraud or a flawed predictive model can expose organisations to severe reputational and regulatory risks. To manage these challenges, accountants must develop strong capabilities in ethics, transparency, explainable AI, and technology governance. The profession must therefore make ‘ethics + technology governance’ a core pillar of education and continuous development. Beyond internal capability, accountants must engage with regulators and legislators to help shape emerging standards for algorithmic financial reporting, AI auditing and oversight – ensuring that technology serves the public interest rather than undermines it. Conclusions on the direction of the profession In the coming years and decades, the accountancy profession in Ireland must evolve from being a labour-intensive, compliance-driven practice into a forward-looking, insight-led, trust-based profession. Technology – AI, automation, data analytics, cloud computing, blockchain – will do much of the mechanical work. But the real value will reside in human judgement, ethical leadership, strategic advisory capacity, risk oversight, domain expertise, client and stakeholder relationships and the govern¬ance of technology. To succeed, the profession must attract, retain and motivate talent by offering meaningful work, flexibility, diversification and personal devel¬opment. It must revamp education and CPD to build capacity for the ever-changing demands on the profession. It must shed stereotypes of long hours and drudgery, and project a more modern, purpose-driven brand. And, crucially, it must anchor all of this on trust – assuring clients, regulators and the public that even in an AI-driven world, the human professional remains the conscience, the overseer and the guarantor of integrity. Important Work: A History of Irish Chartered & Certified Public Accountants will be launched on Thursday, 19 March at 6pm at Chartered Accountants House, Dubin 2. You can order a copy of the book in our bookshop. You can register to attend the event which will feature addresses by author Martin Quinn, Institute President Pamela McCreedy and a keynote address by Professor of Economics at the University of Limerick, Professor Stephen Kinsella.

Mar 12, 2026
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Careers Development
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The value of trust in a changing world

In this extract from his book Networking Matters: The Power of Human Connection, author Kingsley Aikins explains the importance of relationships and trust in a changing world. Former British Prime Minister Harold Macmillan was once asked what he considered the greatest challenge for a statesman and replied, “Events, my dear boy, events.” In the past, people’s lives were more predictable. However, now we live in a rapidly changing business environment where technology and globalisation are wiping out whole industries, disruption is the norm, and networks are increasingly important. Professor Anne Marie Slaughter, the first woman to serve as Director of Policy Planning in the US Department of State, has written extensively on networking and stated: “The information age is over. We now live in the networked world. In the networked world, the measurement of power is connectedness. We are moving from the vertical world of hierarchies to the horizontal world of networks. The 20th century was a billiard ball world with countries colliding off each other in military and economic conflict. Now we live in an interconnected world. Key is centrality in a dense global web. In this world, the state with the most connections will be the central player able to set the global agenda, unlock innovation and sustainable growth. The global economy is increasingly driven by networked clusters of the world’s most creative people. Only the connected will survive. Networked power comes from the ability to make the maximum number of valuable connections. In the 21st century corporations, civic organisations and government agencies will increasingly operate by collecting the best ideas from around the world.” Disruption and change In today’s world of VUCA – volatility, uncertainty, complexity and ambiguity – technology is eliminating lower-skilled, entry-level jobs while steadily raising the skill level of new jobs. Creativity and innovation are replacing raw materials, labour and capital as the key source of economic value. We are seeing the emergence of stakeholder capitalism with issues such as climate change, sustainable development and economic inequality becoming factors in how companies see their role in and engage with the world. Impact investing and ESG (environmental, social and governance) issues are going mainstream.Arguably, artificial intelligence (AI) will be as transformative for us as the controlled use of fire for our ancestors and the impact will be enormous. New technologies, data and social networks are impacting how we communicate, collaborate and work. There is also an emerging awareness of the darker side of technology and a sense that global production and consumption systems are not fit for purpose. Change has always been with us but not at the same trajectory, pace and momentum. Trust in a changing world The technological changes will put a premium on relationships and trust. For centuries, we made things, but now 80% of work is in the service industry where relationships are paramount. In addition, the top-down, command-and-control structure is being replaced by teams of teams – circles are replacing pyramids – so interpersonal skills are critical. Also the traditional parental career advice – work hard, keep your head down, keep out of trouble and let your good work speak for itself – is wrong, and why? Because good work doesn’t speak – other people speak. In this new dynamic, employers want candidates to demonstrate their employability. They want well-rounded individuals who have shown their ability to learn new skills and openness to new ideas. They are hiring those with skills for today and those who will continuously gain new skills to make them relevant to future needs. This will come from a combination of academic study, volunteer work and sporting and social endeavours. The implications of these shifts are significant. There is less demand for obedient workers who will show up on time and follow directions. Now, the demand is for self-directed workers who can adapt and learn quickly, think critically and are strong communicators and innovators. “It is not the strongest of the species that survives or even the most intelligent but those most able to handle change.” Charles Darwin In the networked economy, information and knowledge are no longer sufficient. Everyone has access to a multitude of content via the internet and you can’t compete with what everybody knows and has access to. As you progress up the corporate ladder, it becomes more difficult to compete on individual competency. The key, then, is not content but the context that comes from your network regarding comments, advice, views and opinions. As people become more dynamic and mobile in their careers, building a diverse web of relationships and community connections becomes more important. Leadership is becoming less about the corporate hero in the corner office and more about collaborative teams who work together and complement each other. Kingsley Aikins is founder of The Networking Institute. His new book, Networking Matters: The Power of Human Connection, is published by Chartered Accountants Ireland.

Mar 03, 2026
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