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Chartered Star Fiona Smiddy was inspired to set up her sustainable business by a life-changing trip that gave her a new perspective on the world.  It was during a five-month career break in 2018, spent traveling from Colombia and Panama on to Australia and New Zealand, that Fiona Smiddy hit upon the idea for her own business—an eco-friendly venture that would help people shop more sustainably. “I remember I was on this hilltop in Medellín in Colombia, and I looked down and saw this little kid who was flying what looked like a kite. I realised as I was looking at him that it wasn’t a kite. It was a plastic shopping bag attached to a string,” said Smiddy. “I thought how lucky we are in Ireland with the economy we have, the opportunities and the climate. A lot of us can buy what we need. When you visit countries where people have so much less in so many ways, you realise just how much it matters to try to make a difference.” A Chartered Accountant, Cork-born Smiddy is the founder of Green Outlook, an ethical retailer selling eco-friendly skin, hair, and personal care products online at greenoutlook.ie. Smiddy runs the business from Rathangan, Co. Kildare, stocking products from close to 40 sustainable brands, including Daughters of Flowers, Janni Bars, Moo & Yoo, Oganicules and Sophie’s Soaps.  Each has been selected to help visitors to the site shop consciously. Many of the products are plastic-free, and all are made with natural ingredients and sustainably sourced, the majority in Ireland. “I set up the business after I came home after traveling. I took over a website that was already up-and-running. The founders were leaving Ireland and I wanted to get started as quickly as possible,” said Smiddy. “I did a whole rebrand, started my own social media channels and really worked on promotion and publicity, building awareness and bringing more brands on board.” Her work with Green Outlook has earned Smiddy the title of 2022 Chartered Star. Awarded in April by Chartered Accountants Ireland, the designation recognises outstanding work in support of the UN Sustainable Development Goals (SDGs).    As this year’s Chartered Star, Smiddy will now represent Ireland’s Chartered Accountancy profession at the One Young World summit in Manchester in September.  “My background in accountancy has been a huge help to me in getting my company off the ground. Once I knew that my future was going to be in sustainable business, I had this knowledge to hand right from the get-go, even down to simple things like filing VAT returns.  “I have been able to self-fund Green Outlook. I didn’t take anything out of the business for the first 18 months. I kept reinvesting and I think the financial knowledge I had really helped me to understand how important that was and get off to the right start.”  Recognising the important role Chartered Accountants can play in helping to combat the climate crisis, Chartered Star entrants must demonstrate how they are working towards, supporting, or living the values of any of the 17 UN SDGs.   Commenting on Smiddy’s win this year, Barry Dempsey, Chief Executive of Chartered Accountants Ireland, commended her “passion and commitment.” “As a profession and an Institute, we are fortunate and proud to be represented on the international stage by Fiona,” Dempsey said. “She follows in the footsteps of other Chartered Stars who have demonstrated passion and commitment in applying the skills and knowledge of the Chartered Accountancy profession to trying to address just some of the issues that the climate crisis presents.”  

Private companies that fail to think long-term about ESG reporting risk losing out on funding opportunities. Andrea McAvoy explains why. One of the advantages of a private company structure is greater autonomy over governance. Theoretically, private companies face a lighter burden of bureaucracy than their publicly listed peers, allowing them to be nimbler. Nor do they have to cater to the demands of public shareholders increasingly focused on environmental, social and governance (ESG) factors. Even without these external pressures, however, private companies need to start thinking carefully about their ESG strategy and what it will mean for their long-term future. Times are changing and, in the past year alone, three separate developments have shunted ESG to the forefront of the SME agenda. 1. Regulatory changes The assumption that only listed companies will be subject to increasing ESG regulation is outdated. While ESG regulations introduced by the European Union, such as the Corporate Sustainability Reporting Directive (CSRD) and EU Taxonomy Regulation, will impact large private companies by 2023, their scope will expand to include all small- and medium-sized enterprises (SMEs) by 2026. These new regulations will also have an indirect impact on SMEs, because they will influence their business relationships with listed customers and suppliers. The requirement for ESG data disclosures — in particular, climate-related information — will only continue to grow. 2. Funding requirements ESG is now part of the lexicon of most private fund providers – from private equity to debt and beyond. According to the Pitchbook 2021 Sustainable Investment Survey, 81 percent of general partners are either already evaluating ESG risk factors or will be focusing more on ESG risk factors in the near future. The integrity and diligence of such pre-investment ESG reviews may vary. However, at a minimum, private companies should develop an ESG narrative to prevent excluding themselves from funding opportunities. While most private equity (PE) firms include ESG as a non-financial risk for reviewing investment decisions, some also use it to help identify opportunities for value creation during the deal life cycle. Ensuring that ESG is addressed in all forms, and integrated into a company’s long-term strategy, can help private companies maximise exit value, compete for capital against listed peers, and align with increasing listing requirements. More than 50 percent of the global stock exchanges published ESG reporting guidance last year, compared to just 15 percent in 2015. 3. Commercial longevity In a rapidly evolving world, where the operating landscape is adapting constantly to sudden events — emerging pandemics, climate disasters and social disruptions, for example — a focus on ESG could help SMEs mitigate future risk. Developing a genuine ESG narrative can also support key stakeholder relationships with customers, employees, and communities. Some elements of this narrative will be aligned with immediate outcomes (i.e., how short-term expense will impact the bottom line). Others will relate to the cost of capital or the ease of doing business over the long term. Applying an ESG lens to business strategy can bring broader benefits, however, helping SMEs shift the strategic focus from short- to long-term value creation, measured not just by profit, but also by environmental and social value. Andrea McEvoy is Climate Change and Sustainability Services Senior Manager at EY.

As we embark on shaping the next phase of work, there is a mix of concern and excitement about getting the transition right. Kevin Empey explores what leaders can do with this once-in-a-generation opportunity to mould the future of work here and now. After overseeing the most dramatic shift to work in modern history over the last two years, leaders are now centre stage again with the expectation to guide and lead organisations through an even more complex and tricky phase of work design. As many have remarked in recent months, it was one thing to get people out of the office against the backdrop of a pandemic and a standard set of rules and guidelines for everyone; it is quite another to get people back to a new model of work that is complicated by choice and continuous comparison with what everyone else is doing. Three work phases Most organisations moving to a hybrid or more blended model (remembering that there are thousands of jobs where remote working is not an option) typically agree that we are looking at progressing through at least three phases: Experimental: a tentative, almost experimental type experience that is currently underway for many, influenced by the changing realities of COVID-19. Transitionary: a more deliberate, test and learn and strategic phase, with a transition to different ‘target’ working models that are more sustainable and hopefully free of the constraints and concerns around COVID-19. Most agree that we are also not likely to get this transition perfectly right the first time. Bedding-down: the realities, lived experience and outcomes from the transition to new target models are truly revealed, understood, and implemented over the next couple of years. On the back of these three phases, leaders need to consider two things: The operational and logistical challenge of getting people safely through these phases; and The strategic challenge of creating a new work model, associated people processes, and a leadership approach and culture that is ultimately successful and purpose-built for the organisation and its future. Strategic agility The exact sequencing of these three phases and two workstreams will differ from organisation to organisation. However, there is one foundational quality that will maximise the success of this change-management experience and prepare the organisation and workforce for further inevitable disruption into the future. That quality is strategic agility. Strategic agility is a complex, ambiguous, vulnerable leadership challenge for everyone: organisational leaders, managers, human resources, and employees. But the transition to the next phase of work is also an invaluable case study of agility in action – a case study that we can learn from, experiment with, and embed into our ways of working. The longer-term prize for leaders and employees Over the next 6 to 12 months, the potential prize for organisations is not just a safe and successful transition to a new, post-COVID-19 work model. It is also about using the learning and experience of this transition (along with the lived experience of leaders and employees over the last 22 months) to help organisations develop and embed more agile ways of working, leading and thinking for the future. Being deliberate about developing these skills over the coming months will give us the ability to deal with any change, uncertainly and disruption. Importantly, it means our leaders and our workforces will be able to flourish and thrive in the longer-term future of work and not just respond and cope from one disruption to the next. Conscious development of the sustained and deliberate capability of agility at an organisational, team and individual level will be the long-lasting legacy of COVID-19. And this prize can be won through our combined work over the next year as we go through the experience of co-creating new, successful working models and working lives. Kevin Empey is the Founder and Managing Director of WorkMatters. He is also the author of Thrive in the Future of Work, published in 2021.

Mark Kennedy explains how ESG strategies that combine uncertainty management with resilience can lead to a differentiated and sustainable market position.There is an urban myth that COVID-19 has displaced the focus on sustainability issues as a significant concern of business leaders. The pandemic has certainly consumed much of our attention in the past six months but rather than replace the concern about sustainability issues, I would argue that COVID-19 has underlined in a profound way why businesses must engage with sustainability (or environment, social and governance (ESG)) issues if they are to achieve long-term success.A strategic approach to ESG means engaging not only with climate change, but also with the range of societal and governance issues that relate to the risk profile of any business. This is a significant exercise and requires a full view of the business, its operations, and its positioning. The primary role of the leadership team, then, is to formulate strategy and create an environment in which the business can address ESG in a structured way while creating a long-term competitive advantage using ESG as a strategic vector. Such an approach requires boards to consider both the risks and opportunities presented by ESG issues.Risk and resilienceLet us start with risk. Today, we acknowledge that the challenge of business risk management has been transformed in two ways. First, the level of uncertainty has changed. We recognise that unpredictability has increased and that the analysis of uncertainty is becoming a discipline in itself. Second, and perhaps conversely, we can know more about risks and their likelihood than ever before. Despite the feeling of shock we all experienced in relation to COVID-19, experts have been predicting a pandemic event for over a decade. Similarly, the impacts of an overly financialised economy and climate change have been flagged for many years. However, business leaders have not traditionally gathered the data and assessed the consequences of these types of event for their business.Of course, ESG offers an opportunity for many, if not all, businesses. Some will benefit from a clear trend in consumer preferences. There is both a marketing and value advantage to firms positioning appropriately on the ESG issues that relate to their ‘theory of the business’. There are also profound advantages in taking a long-term view of strategic elements of a business, such as supply chain, resource management, financing and state aid, and fiscal policies. The EU Commission has supercharged this trend by creating the EU Green Deal, which provides for a radical reorganisation of economic incentives to support profound environmental action. There is also the unarguable benefit to any business of avoiding the worst consequences of crises. Writing about the improvements made to the resilience of financial systems over the ten years since the global financial crisis, Jon Coaffee noted that “the trick now is to ensure they are fit for purpose, and that means baking in flexibility and adaptability in a way that means they not only bounce back, but also bounce forwards when disruption hits”.Making sense of ESGSo, how does a business begin to address what could be a vast and confusing topic? Boards must consider five key issues to address ESG in a structured way.Understand: the board must take a lead in understanding the ESG context. What are the elements? How do they relate to business? Which are relevant to the theory of business/business model? As well as taking steps to understand the issues themselves, the board must also create a framework for the whole business to understand the context, and for all team members to understand why ESG is important and how it impacts their sphere of influence.Analyse: data is king. We must understand the key assumptions that drive the business and results. We must also analyse carefully the impact of ESG issues on those assumptions. This is a significant exercise and leads to the development of key performance indicators (KPIs), which can steer the business effectively.Plan for uncertainty: the management of risk and unpredictability has become a discipline in itself. Techniques such as forecasting, back-testing, crisis simulation, trend analysis and wargaming can form the basis for a board’s evaluation of the issues and possible solutions.Execute: execution differentiates the successful. Change management, influencing behaviours, reporting, and governance are all essential elements of a successful ESG strategy.Embed processes and strategies: finally, businesses must embed the ESG strategy, as they must any strategic component. This means building the key elements into our culture, infrastructures, feedback systems and reporting.The four Rs of resilienceUncertainty management is a key concept in any strategic analysis. A second key concept might be resilience. Since the global financial crisis, we have progressively moved towards a more resilient financial system. If the COVID-19 pandemic has demonstrated anything, it is the need to embed resilience in businesses even more widely. What do I mean by resilience? In essence, it has four characteristics:Robustness: the capacity to withstand shock. In a business context, this might include the consideration of issues such as liquidity reserves, brand loyalty, and stock on hand.Resourcefulness: the availability of adequate resources to continue business during a period of crisis. This includes capital assets, financial capital (both equity and debt), operational assets, and people.Responsiveness: the ability to respond effectively during a crisis. This includes governance arrangements, communication technologies, and the processes to make them work.Redundancy: availability of alternatives where there is damage to, or failure of, a key business component. Can an alternate supplier be found? Have we more than one distribution channel? Can additional staff be sourced?In combination, an ESG strategy that embeds both a sophisticated uncertainty management approach and a resilience model offers a business a differentiated and sustainable market position.A look aheadWe have seen how an event beyond our control – in this case, COVID-19 – can impact businesses and push them beyond the normal operating range. Indeed, we have seen businesses succeed – even in these circumstances.The ESG agenda sets out a template for considering both the risks and opportunities facing a business model. The importance of addressing these issues is also increasingly acknowledged by investors and authorities.In Europe, we will see the emergence of additional and more prescriptive non-financial reporting standards over the next two years. The UK, US and China are also working on these issues. This is forcing a change agenda on the business community and creating a situation where both public and private supports provided during the pandemic might be allocated in a more directed fashion.The science tells us that disruptive events will occur periodically, whether economic, financial, geopolitical or public-health. The question is: will your business be ready?The link between ESG and SDGEnvironmental, social, and governance (ESG) refers to the three central factors in measuring the sustainability and societal impact of an investment in a company or business.There is mounting evidence that businesses which focus on ESG as a core part of their strategy outperform rivals in the medium-term and long-term. There are three pillars of ESG, which together form a framework for businesses to consider their strategic focus. They are economic, environment, and society.The ESG pillars are linked to the UN Sustainable Development Goals (SDGs), which provide a roadmap for society to address key sustainability challenges. The SDGs list 17 global goals, designed to be a “blueprint to achieve a better and more sustainable future for all”. Set in 2015 by the United Nations General Assembly and intended to be achieved by 2030, the SDGs are part of UN Resolution 70/1, the 2030 Agenda.The Sustainable Development Goals are:No povertyZero hungerGood health and wellbeingQuality educationGender equalityClean water and sanitationAffordable and clean energyDecent work and economic growthIndustry, innovation and infrastructureReduced inequalitySustainable cities and communitiesResponsible consumption productionClimate actionLife below waterLife on landPeace and justice strong institutionsPartnerships to achieve the goalFor business leaders, the SDGs and the ESG pillars provide a template that allows businesses to consider their strategic position in an ESG context.Mark Kennedy FCA is Managing Partner at Mazars Ireland.

Brendan O’Hora reports on the findings of the 2020 All-Member Survey.For more than a decade, Chartered Accountants Ireland has surveyed its members every two years to track levels of satisfaction and identify their needs and perspectives. This summer’s survey was markedly different. Reflecting the challenging social and economic circumstances across the island and beyond, this survey focused on members’ experiences of COVID-19 and how members have been coping in their business and personal lives, while also recording views on the Institute’s performance in serving its members.The survey was conducted in June by independent research agency, Coyne Research, and built on other flash surveys undertaken in the wake of the lockdown. All members who had provided an email address to the Institute were invited to participate. Almost 1,900 members completed the survey, a 10% increase on the last survey in 2018. This is much appreciated as this level of participation helps us build a much more accurate picture of member experience.The survey was launched just a month before the publication of the Institute’s new strategy, Strategy24. Many issues of importance that emerged in members’ responses also resonate through our new strategy, reflecting the level of member contribution to the strategy development process.Impact of COVID-19 on membersMembership of Chartered Accountants Ireland means being part of a network of professionals, working in support of each other. Therefore, it is now vitally important that the Institute understands how members have been managing during the COVID-19 crisis so we can respond with new initiatives and services.The survey included several questions assessing the impact of the pandemic on every aspect of members’ lives, and members engaged openly and candidly with these questions.Economic uncertainty is evident in every part of the economy, and it is clear that our members are in no way inured. One in five members expect some changes to their current role because of the pandemic.WellbeingWhen questioned as to the impact of COVID-19 on various aspects of members’ daily lives, 40% responded that it had had a negative effect on their physical health. In contrast, one in three members claimed that the pandemic led to a positive impact on their physical health. More than half of members report that their mental health has been negatively impacted.Around half of all members report that COVID-19 has had a negative impact on their financial security, with members in practice more likely to agree with this statement.CA SupportAwareness of the Institute’s member support service, CA Support, stands at 80% with awareness higher among males and those aged over 40. Of the services provided by CA Support, respondents indicated that they were most interested in accessing support in the areas of mental health and resilience, retirement planning, and financial planning.Impact of COVID-19 on firmsThe survey asked members to compare the financial position of their business or practice before the start of the pandemic with the present day, and the contrast was stark. For members in business, 83% said that their organisations had been either stable or expanding before COVID-19, dropping sharply to 38% post-lockdown. For firms in practice, the contraction was more acute. 93% of members in practice considered their firms to be stable or growing at the start of the year, but 63% changed their description post-COVID-19 to being somewhat impacted or struggling.Over half of all members stated that returning staff safely to work is one of the top three challenges facing their business/organisation over the next 18 months. A higher proportion of members in practice were concerned with liquidity/cashflow (45%) as well as meeting spikes in demand (25%).Economic recoveryMembers were also asked to estimate the length of time before our economies return to 2019/early 2020 levels. The average answer was just under two years, subject to subsequent twists and turns in the public health crisis.Satisfaction with the InstituteLooking at Institute-related results, the standard benchmark questions on satisfaction and relevance were once again included. Satisfaction with membership of Chartered Accountants Ireland remains high and consistent with 2018, and there has been a 4% decrease in those claiming to be dissatisfied. Results were consistent across business and practice, though Republic of Ireland satisfaction levels surpassed their Northern Ireland equivalent.The perceived relevance of membership scored highly, and scores for lower relevance dropped by nearly 10%. More than two in five members said that membership represented good or very good value for money, similar to 2018.In terms of the relevance of communications received from the Institute, encouragingly two in three members described themselves as satisfied. This represents an increase of 24% since 2018, with those dissatisfied with how we communicate down significantly by -14%.Net promoter scoreThe net promoter score (NPS) is a widely recognised measure to assess members’ likelihood to recommend the qualification. This is an exacting metric, and even for brand leaders, NPS sometimes tends towards single-digit results. It was, therefore, encouraging to see the Institute’s NPS increase to +44%, an uptick of 3% since 2018, with over half of members regarded as promoters. NPS ratings from members in business shaded those in practice, while the Republic of Ireland figures slightly exceeded the Northern Ireland equivalent.Members servicesMembers were invited to rate a range of Institute services based on their experience and degree of satisfaction. Accountancy Ireland and our suite of electronic newsletters ranked most highly, but the standout results were for the new suite of webinars and online CPD, developed and launched to satisfy members’ professional training requirements during the lockdown. The new COVID-19 hub on the Institute’s website also received a strong reception from members.The 2020 All-Member Survey points to a profession that is coming to terms with the harshest economic and personal challenges in decades and is already planning for future recovery. Over recent months, teams across the Institute have responded rapidly to member needs with new online professional development platforms, consistently effective and targeted advocacy and representation on behalf of members, and enhanced communications and webinars.Chartered Accountants Ireland is of its members and for its members, so member satisfaction is the most critical measure of our performance. Member satisfaction remains consistent with 2018, and there is also a high level of satisfaction with communications to members. Our recently launched Strategy24 will help us grow these figures even further, with a strong focus on optimising member experience and further strengthening the relevance and reach of the Institute’s voice. While the overall research findings are very positive, specific challenges remain for individual segments of our membership, and these will receive a particular focus. The Leadership Team has begun to address some of the immediate issues, and we will work with the Members Board to bring these insights into the 2021 business plan and our implementation of Strategy24.Brendan O’Hora is Director, Members, at Chartered Accountants Ireland.

The FAE Core curriculum is undergoing significant changes in order to maintain the Irish  ACA’s global reputation for excellence. By Ronan O'Loughlin   Members and students will be aware of the significant technological changes impacting on the work and careers of Chartered Accountants. It isn’t just the technological changes that are significant, but the increasing pace of change. Against this backdrop, the Institute’s Education Training and Lifelong Learning Board (Education Board) and Exam Committees have been adapting and enhancing the ACA curriculum to meet these challenges. This article outlines the changes to the FAE Core examination, which will be rolled out from autumn 2019. From a practical perspective, this can be viewed as a first step and will be further enhanced in the years ahead. The journey At a global level, the profession is paying significant attention to the impact of technology on the education needs of students and qualified accountants. Technology is impacting what we learn, how we learn and how we are assessed. The skillsets of Chartered Accountants must be further developed to cope with these changes. The Institute launched a new syllabus in 2018, which featured new FAE electives. These are: the Public Sector elective, which is aimed at students working or advising in this sector; the Financial Services elective, which is targeted at students training in the Financial Services sector; and the Advisory elective. With the other existing Audit and Tax electives, students now have a choice of five electives. This innovative structure recognises the changing nature of the work of the profession and in the case of those working in practice, the increasing importance of Advisory in particular. The 2018/9 structure is summarised in Table 1. Students completing FAE must complete FAE Core and one elective. This structure is unique amongst our reciprocity partners and supports a level of pre-qualification specialisation. All electives can be completed at the time of qualification and additional electives can be completed post-qualification to support career changes. The Education Board and the relevant examination committees are also mindful of the work currently underway with our reciprocity partners in the Global Accounting Alliance, which will frame the skillsets and requirements that will be necessary for Chartered Accountants in the future. This work will conclude in 2019 and will inform the new reciprocity agreements, which will be rolled out in the years ahead. In the meantime, the FAE Core syllabus will be further developed in anticipation of likely reciprocity developments and emerging technological developments. This will be rolled out in 2019/20. Changes to the FAE Core syllabus The Core syllabus is being restructured, with a reduction in modules from five to four (see Table 2). This new structure reflects a desire to create ‘space’ for the new material and to better reflect the changes in our key training firms and organisations. These changes include an increased focus on advisory work and the re-framing of audit practice. There are a number of reasons for these changes: Financial Reporting in terms of syllabus requirements remains as before; it is a key skill for all Chartered Accountants. The slight change in weighting reflects its importance. Assessment will take place within the Core exam and, separately, in an interim Advanced Application of Financial Reporting Principles (AAFRP) assessment; Strategic Management and Leadership contains the areas of strategy (analysis, choice and implementation), as before, with the addition of the Strategic Finance Management Accounting (SFMA) topics previously examined under a separate heading. In terms of the SFMA topics, the focus will be on dealing with the key strategic aspects of these topics; Data Analytics, Artificial Intelligence and Emerging Technologies represent new material, which reflects the current and emerging technological developments that will impact businesses and clients of Chartered Accountants. The topic covers data analytics, with particular reference to determining the data set and its integrity and the interpretation of the outcome of the data analysis. Artificial intelligence will be explored, given its significant impact on business processes. The Emerging Technologies focus specifically on blockchain and cryptocurrency developments, which are creating significant new opportunities for the processing of financial information. The aim is to ensure that newly qualified Chartered Accountants are equipped to understand these developments and their impact on their clients and employers; and Risk Management and Sustainability focuses on the area of audit process, risk management and internal control rather than the traditional external audit focus. Extended coverage of audit and assurance will occur in the Audit Elective. Other new topics include professional scepticism, sustainability and integrated reporting. This rebalancing reflects the evolving nature of audit and the emergence of topics that are altering the role of today’s Chartered Accountant. Feedback received We shared these developments recently with our students and other stakeholders, and the feedback was fully supportive. Students recognise that these developments will future-proof their careers and enhance their career prospects. One recently admitted member said: “I wish I was completing the FAE in 2020”. These changes are just the first step in the planned evolution of our syllabus to reflect the ongoing rapid changes in technology. The education programme in 2019/20 will be supported by a suite of new learning materials. Other changes In addition to the FAE Core changes, a new e-assessment platform will be launched on a pilot basis at CAP1 level. The initial pilot will be conducted in 2019/20 and will be limited to the CAP1 interim assessments and Law. If successful, it will be expanded to all of CAP1 and all interim assessments from CAP1, CAP2 and FAE in 2020/21 and to all CAP1, CAP2 and FAE assessments in 2021/22.  The new platform allows students to complete their exam in an appropriate environment (including their home) with an online live moderation of their exam by an invigilator supported by artificial intelligence. This replaces the current online double entry examination and will include a new CAP1 Law paper and the Management Accounting interim assessment on the same platform. The new platform will not only facilitate increased security and efficiencies, but enhanced student and customer service – and it is fully GDPR compliant. It will also lay the foundation for future enhancements to the Institute’s examination offering. Conclusion The enhanced syllabus and planned developments in FAE Core and e-assessments are significant developments that seek to retain the Irish ACA’s standing in the global business landscape. This output reflects significant work and investment on the part of Chartered Accountants Ireland and forms part of a plan of continuous enhancement. Ronan O’Loughlin FCA is Director of Education and Training at Chartered Accountants Ireland.